Joybird & La-Z-Boy False Discounts Class Action Lawsuit Settlement, 46 Days Left to Claim Your $115 from $7.15M Fund!

Joybird and La-Z-Boy agreed to pay $7.15 million to settle claims they deceived customers with fake discounts by inflating “original” prices on furniture and home décor. If you bought anything on sale from Joybird between December 2019 and October 2025 while living in California, Oregon, or Washington, you can get $115 cash or store credit—but you must file by February 13, 2026.

File your claim now at: JoybirdSettlement.com

Time’s Almost Up—Here’s What You Need to Know

The deadline to file your claim is February 13, 2026. That’s your last chance to get paid from this settlement. The final court approval hearing is scheduled for March 6, 2026.

If you do nothing, you’ll automatically receive a $115 store credit voucher. But if you want cash instead, you MUST file a claim form.

Who Qualifies for the $115 Settlement?

You’re eligible if you meet all these requirements:

  • You lived in California, Oregon, or Washington when you made your purchase
  • You bought one or more products at a sale price from Joybird.com or a physical Joybird store
  • Your purchase happened between December 18, 2019, and October 31, 2025

The settlement covers approximately 61,000 people across these three states.

What’s Your $115 Worth?

Every eligible class member gets a $115 benefit. You choose how you want it:

Option 1: Cash Payment ($115)

  • Paid by check or electronic payment
  • Must submit a valid claim form by February 13, 2026
  • Requires email or mailing address associated with your Joybird purchase

Option 2: Store Credit Voucher ($115)

  • Automatically sent if you DON’T file a claim form
  • Valid for two years after distribution
  • Can be used anytime on any purchase at Joybird.com
  • No blackout dates or restrictions
  • Can be combined with other sales and discounts
  • Freely transferable to other people
Joybird & La-Z-Boy False Discounts Class Action Lawsuit Settlement, 46 Days Left to Claim Your $115 from $7.15M Fund!

How to File Your Claim for Cash

You have two ways to claim your $115 cash payment:

Option 1: Online (Recommended)

  1. Go to JoybirdSettlement.com
  2. Enter your Class Member ID and PIN from your settlement notice
  3. Provide the email address or mailing address from your Joybird purchase
  4. Submit by February 13, 2026

Option 2: By Mail

  1. Download the PDF claim form from JoybirdSettlement.com
  2. Fill it out completely
  3. Include the email or mailing address associated with your purchase
  4. Mail it postmarked by February 13, 2026 to:
    • Joybird Settlement Administrator
    • P.O. Box 2009
    • Chanhassen, MN 55317-2009

Important: You must attest under penalty of perjury that you lived in California, Oregon, or Washington and bought a product at a sale price during the class period.

When Will I Get Paid?

Payments will be distributed after the court resolves any appeals and grants final approval of the settlement. Given the March 6, 2026 final hearing date, expect payments around mid-2026 at the earliest.

What Did Joybird and La-Z-Boy Do Wrong?

Here’s what the lawsuit claimed: Joybird advertised furniture with huge discounts, showing inflated “original” or “reference” prices that customers never actually paid. The sale prices looked like amazing deals, but the “original” prices were artificially high.

The lawsuit says this is called false reference pricing—a deceptive practice where companies create fake comparison prices to make discounts look bigger than they really are.

Plaintiffs Jeffrey Jacobs and Madeline Casey said they were misled into paying more for furniture than they would have if they knew the true market value. They claimed Joybird’s products were “rarely, if ever” sold at the advertised original prices.

Understanding Deceptive Discount Pricing

Federal and state consumer protection laws prohibit retailers from using misleading pricing practices. Here’s what’s illegal:

  • Advertising fake “original” prices that products were never sold at
  • Creating artificial price disparities to inflate perceived value
  • Using perpetual “sales” where the “sale price” is actually the regular price
  • Displaying strikethrough prices that don’t reflect genuine prior pricing

California, Oregon, and Washington all have strong consumer protection laws against these tactics:

  • California: Unfair Competition Law, False Advertising Law, Consumer Legal Remedies Act
  • Oregon: Unlawful Trade Practices Act
  • Washington: Consumer Protection Act

The Legal Claims Against Joybird

The consolidated class action lawsuit alleged multiple violations:

  • Violation of California, Oregon, and Washington consumer protection laws
  • Quasi-contract/unjust enrichment
  • Breach of contract
  • Breach of express warranties
  • Intentional misrepresentation
  • Negligent misrepresentation

The plaintiffs claimed this “yearslong campaign to trick customers into paying more” manipulated consumers’ perception of value and led them to overpay for furniture.

Joybird’s Defense

Joybird and La-Z-Boy deny all allegations. They dispute that they misled consumers and believe their advertising was accurate and lawful.

The companies agreed to settle to avoid the risks and costs of continued litigation. This is standard—companies often settle without admitting wrongdoing.

The Court Case Details

Case Name: Jeffrey Jacobs, et al. v. La-Z-Boy Inc. and Stitch Industries Inc.
Case Number: 25CU038051N
Court: Superior Court of California for the County of San Diego
Settlement Amount: $7,150,000 (approximately $7,015,000 in some documents)
Preliminary Approval: October 31, 2025
Final Hearing: March 6, 2026
Class Size: Approximately 61,000 people

Joybird & La-Z-Boy False Discounts Class Action Lawsuit Settlement, 46 Days Left to Claim Your $115 from $7.15M Fund!

Your Four Options in This Settlement

1. Do Nothing You’ll automatically receive a $115 store credit voucher valid for two years. You’ll give up your right to sue Joybird separately for these pricing claims.

2. File a Claim for Cash Submit your claim by February 13, 2026, and get $115 in cash. You’ll also release Joybird from related claims.

3. Exclude Yourself (Opt Out) Request exclusion by February 13, 2026. You won’t get any settlement money, but you keep your right to sue Joybird separately.

4. Object to the Settlement Tell the court why you don’t like the settlement by February 13, 2026. You’ll still be bound by it if approved, but the court will consider your objection.

Similar Furniture Retailer Settlements

Joybird isn’t the only furniture company accused of deceptive pricing. Other cases include:

  • Purple: Class action over allegedly fake mattress sales
  • Old Navy: $1 million settlement in 2021 for falsely inflated prices

Retail deceptive pricing cases have also hit:

  • Temu: Sued for “fake sales” and misleading discounts
  • J.C. Penney: California class action over false reference pricing schemes

This shows a pattern of retailers using inflated “original” prices to create the illusion of bigger discounts.

Why This Settlement Matters

The $7.15 million Joybird settlement sends a message that furniture retailers can’t get away with fake discount schemes. Consumer protection laws exist to ensure transparent, honest pricing.

False reference pricing hurts consumers by:

  • Creating artificial urgency to buy
  • Inflating perceived product value
  • Leading customers to make purchases they wouldn’t otherwise make
  • Eroding trust in retail pricing

How to Protect Yourself from Fake Discounts

Want to avoid getting fooled by deceptive pricing? Here’s what to do:

  • Research actual market prices before buying
  • Be skeptical of perpetual “sales”—if everything’s always on sale, nothing is
  • Compare prices across multiple retailers
  • Use price tracking tools to see historical pricing
  • Screenshot advertised prices as evidence if needed
  • Report deceptive pricing to your state attorney general or FTC

If you see pricing that seems too good to be true, it might be fake reference pricing.

Who’s Representing the Class?

Plaintiff’s Attorneys:

Dovel & Luner, LLP
Simon Franzini: [email protected]
Grace Bennett: [email protected]
201 Santa Monica Blvd., Suite 600
Santa Monica, CA 90401
Phone: 310-656-7066

Lynch Carpenter LLP
Scott Braden: [email protected]
9171 Towne Centre Drive, Suite 180
San Diego, CA 92122
Phone: 619-762-1910

Attorney fees of up to $1,325,000 will be paid from the settlement fund, as approved by the court. This does not reduce the value of class member benefits.

Contact Information

Settlement Administrator:
Joybird Settlement Administrator
P.O. Box 2009
Chanhassen, MN 55317-2009
Phone: 833-583-8270
Email: [email protected]

Settlement Website:
JoybirdSettlement.com

FAQ: Joybird and La-Z-Boy Settlement

Q: Do I need proof of purchase?

A: No. You just need to provide the email address or mailing address associated with your Joybird purchase. Joybird’s records will verify your eligibility.

Q: What if I don’t have my Class Member ID?

A: Contact the settlement administrator at 833-583-8270. They can help you verify your eligibility and obtain your login information.

Q: Can I get both cash AND the store credit?

A: No. You choose one or the other. You can’t get both.

Q: What if I moved since making my purchase?

A: You must have lived in California, Oregon, or Washington at the time of your purchase. It doesn’t matter where you live now.

Q: Do online purchases qualify?

A: Yes! Purchases from Joybird.com qualify, as do purchases from physical Joybird store locations.

Q: What if I didn’t receive a settlement notice?

A: You may still be eligible. Contact the settlement administrator to confirm your identity and obtain your claim information.

Q: Will filing a claim affect my ability to shop at Joybird in the future?

A: No. Filing a claim doesn’t prevent you from being a Joybird customer going forward.

Q: What if I bought multiple items?

A: You still only get $115 total, regardless of how many items you purchased during the class period.

Q: Can I transfer my store credit to someone else?

A: Yes! The credit vouchers are freely transferable between consumers.

Q: What happens if the court doesn’t approve the settlement?

A: No payments will be made and the lawsuit continues. You’d retain all your legal rights.

Q: Why are attorney fees so high?

A: Class action attorneys typically receive 20-30% of the settlement fund for years of complex litigation. The $1,325,000 in attorney fees represents roughly 18% of the total settlement, which is on the lower end for class actions.

Q: What happens to unclaimed money?

A: Any unclaimed funds typically revert to the settlement fund for distribution through a court-approved cy pres process, often to consumer protection organizations.

Q: Are there tax implications?

A: Settlement payments may be taxable income. Consult a tax professional for advice specific to your situation.

Q: What if I paid with someone else’s credit card?

A: As long as the purchase was shipped to your address or you picked it up while residing in CA, OR, or WA, you should still qualify.

Don’t Miss Your Chance

96% of class action settlement funds go unclaimed. Don’t be part of that statistic.

You have until February 13, 2026 to claim your $115 cash payment. After that, you’ll only get the store credit—and only if Joybird still has your contact information.

File online now at JoybirdSettlement.com or call 833-583-8270 if you need help.

For more information about consumer protection settlements and your legal rights, check out these related articles:

This article is for informational purposes only and does not constitute legal advice. The information provided is based on publicly available court documents and settlement notices as of December 2025. For the most current information, visit the official settlement website at JoybirdSettlement.com.

About the Author

Sarah Klein, JD

Sarah Klein, JD, is a licensed attorney and legal content strategist with over 12 years of experience across civil, criminal, family, and regulatory law. At All About Lawyer, she covers a wide range of legal topics — from high-profile lawsuits and courtroom stories to state traffic laws and everyday legal questions — all with a focus on accuracy, clarity, and public understanding.
Her writing blends real legal insight with plain-English explanations, helping readers stay informed and legally aware.
Read more about Sarah

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