Dollar General Class Action Lawsuit, $15M Settlement for Shelf Pricing Errors—Claim Your Cash by April 13, 2026

Dollar General agreed to pay $15 million to settle allegations that it charged customers different prices at checkout than those displayed on store shelves. The class action lawsuit—Braun v. Dolgencorp LLC—claimed this practice violated consumer protection laws across the United States.

If you purchased merchandise at any Dollar General store between October 10, 2016, and November 19, 2025, and paid more or less than the advertised shelf price, you can submit a claim for cash compensation or register for a $3 in-store discount. The deadline to file your claim is April 13, 2026, and the final approval hearing is scheduled for May 21, 2026.

What Is the Dollar General Class Action Lawsuit About?

Plaintiff Jennifer Braun filed the class action on behalf of U.S. consumers who experienced pricing discrepancies at Dollar General stores.

The lawsuit alleged Dollar General’s shelf labels displayed one price but the register charged a different amount—sometimes higher, sometimes lower. This created consumer confusion and violated state consumer protection statutes prohibiting deceptive pricing practices.

Here’s the central claim: when you walk through Dollar General and see a price tag on the shelf, you expect to pay that price at checkout. But according to the lawsuit, Dollar General’s pricing system frequently failed to match shelf labels with register prices.

These discrepancies affected millions of transactions over nearly a decade. The class period runs from October 10, 2016, through November 19, 2025—over nine years of alleged pricing errors.

Dollar General denies all allegations and maintains it did nothing wrong. The company agreed to settle “to avoid the risk and expense of further litigation and a possible trial.”

Similar retail pricing lawsuits have targeted other major chains, including the Walmart $45 million weighted groceries settlement and Whole Foods pricing class actions, signaling courts are holding retailers accountable for pricing accuracy.

Who Qualifies for the Dollar General Settlement?

You’re part of the settlement class if you meet these requirements:

You purchased merchandise at any Dollar General store in the United States between October 10, 2016, and November 19, 2025. You paid more or less for the item than the price advertised on the shelf label.

Notice the class definition includes both overcharges and undercharges. Even if Dollar General charged you less than the shelf price, you’re still a class member and entitled to settlement benefits.

The settlement covers all 50 states and applies to any Dollar General location nationwide. Whether you shopped at Dollar General once or hundreds of times during the nine-year period, you qualify.

What Are the Two Types of Settlement Benefits Available?

The $15 million settlement fund provides two different benefits: cash payments and in-store discounts.

Cash Payment Option:

To receive a direct cash payment, you must submit proof of a pricing error. This requires:

Documentation showing the item purchased, price paid, shelf price, store location, and date of purchase. Supporting evidence—either proof of a pricing complaint you submitted to Dollar General or a government agency during the class period for which you received no refund, or photos/receipts documenting each pricing overcharge incident.

If your claim is approved, you’ll receive either $10 or the actual amount of the overcharge, whichever is higher, for each separate pricing error incident you document.

The $15 million settlement includes an $8.5 million cash fund. After deducting attorney fees (up to $4.95 million), settlement administrator costs, and service awards to class representatives ($5,000-$7,500 each), the remaining money will be divided among approved cash claimants.

In-Store Discount Benefit:

All class members can receive a $3 discount on a purchase of $10 or more (pretax) during a designated two-day window at any Dollar General store nationwide.

You don’t need to prove you experienced a pricing error to get this benefit. Simply being a class member who shopped at Dollar General during the class period makes you eligible.

To redeem the in-store discount, you must either:

Link the benefit to an existing myDG account, or sign up for a new myDG account at least seven days before the discount period begins, or register for the discount without a myDG account by submitting a registration form online or by mail.

The two-day redemption window will be announced after final court approval.

How Do You Submit a Claim for Cash Payment?

You have two options for filing a cash claim:

Online: Visit DGPriceSettlement.com and complete the claim form electronically. This is the fastest method and provides immediate confirmation.

By Mail: Download and print the PDF claim form from the settlement website, complete it, and mail it to:

Braun v Dolgencorp LLC d/b/a Dollar General Settlement Administrator
1650 Arch St., Suite 2210
Philadelphia, PA 19103

Your claim must be submitted online or postmarked by April 13, 2026. Missing this deadline means you forfeit any cash payment.

Remember: cash claims require documentation. If you don’t have receipts, photos, or proof of complaints, you won’t qualify for the cash payment—but you can still register for the $3 in-store discount.

How Do You Register for the In-Store Discount?

The in-store benefit requires pre-registration but no proof of pricing errors.

Option 1 (Recommended): Link the discount to your myDG rewards account. If you already have an account, the discount will be automatically added. If you don’t have an account, create one at least seven days before the redemption period.

Option 2: Register without a myDG account by submitting the in-store benefit registration form online at DGPriceSettlement.com or downloading the PDF form to mail to the settlement administrator.

The registration deadline is also April 13, 2026. You must register by this date to receive the discount, even though you won’t use it until the designated two-day window announced later.

What Changes Is Dollar General Making to Prevent Future Pricing Errors?

Beyond the $15 million payment, the settlement includes $6.5 million in injunctive relief—meaning court-ordered business practice changes.

For two years beginning June 1, 2025, Dollar General must:

Provide dedicated support to stores to help prevent price discrepancies. This includes hiring employees specifically responsible for tracking pricing matters and errors. Conduct third-party pricing audits to verify shelf labels match register prices. Submit reports every two months to Dollar General’s corporate office documenting pricing accuracy and error rates.

These operational reforms aim to prevent the alleged pricing problems from recurring. If Dollar General fails to comply, plaintiffs can ask the court to enforce the settlement terms.

This injunctive relief mirrors requirements imposed on other retailers in similar cases, reflecting a broader push for pricing transparency and accuracy in retail stores.

What Happens If You Do Nothing?

If you take no action by April 13, 2026, you’ll remain in the settlement class but receive no benefits—no cash payment and no in-store discount.

More importantly, you’ll be bound by the settlement’s release. This means you give up your right to sue Dollar General separately for any pricing discrepancies that occurred between October 10, 2016, and November 19, 2025.

The only way to preserve your right to sue independently is to opt out of the settlement by March 2, 2026. To opt out, you must send a written request to the settlement administrator stating you wish to be excluded from the settlement class.

Opting out means you won’t receive any settlement benefits, but you keep your right to file your own lawsuit against Dollar General for pricing errors.

When Will the Court Approve the Settlement and When Will Payments Arrive?

The final approval hearing is scheduled for May 21, 2026, at 10:00 a.m. in U.S. District Court for the District of New Jersey.

Judge Kevin McNulty will decide whether to approve the settlement as fair, reasonable, and adequate for class members. If approved, settlement benefits will be distributed according to this timeline:

Cash Payments: Distributed after the settlement becomes final and all appeals are resolved. This typically occurs 60-90 days after final approval, meaning cash payments could arrive between July and September 2026.

In-Store Discount: The two-day redemption window will be announced after final approval. Dollar General and the settlement administrator will notify class members of the exact dates through email, mail, and the settlement website.

Payments will be issued via the method you selected on your claim form—check, Venmo, or PayPal.

Can You File Claims in Multiple Retail Pricing Settlements?

Yes. The Dollar General settlement is separate from other retail pricing class actions.

If you also shopped at Walmart and experienced weighted goods pricing issues, you could have filed a claim in that separate settlement. Each lawsuit involves different allegations, time periods, and settlement funds.

The key is meeting each settlement’s specific eligibility requirements and deadlines. Your participation in one retail class action doesn’t prevent you from participating in others.

What Questions Should You Ask Before Filing?

Do you have documentation? Cash claims require proof. If you can’t document pricing errors with receipts, photos, or complaint records, you won’t receive cash—but you can still get the in-store discount.

Will you use a $3 discount at Dollar General? If you never shop there anymore, the in-store benefit has no value to you. Consider whether registering is worth your time.

Should you opt out? Only opt out if you believe you have strong individual claims worth more than the settlement benefits and you’re willing to hire a lawyer and sue separately.

For most class members, the settlement provides meaningful relief without the cost and risk of individual litigation.

How Do You Contact the Settlement Administrator with Questions?

For questions about the settlement, your claim status, or registration:

Phone: 1-844-262-4248
Email: [email protected]
Website: DGPriceSettlement.com
Mail: Braun v Dolgencorp LLC d/b/a Dollar General Settlement Administrator, 1650 Arch St., Suite 2210, Philadelphia, PA 19103

The settlement administrator can verify whether you’re a class member, help you complete claim forms, and provide updates on settlement approval and payment timing.

Last Updated: January 28, 2026

Disclaimer: This article is for informational purposes only and does not constitute legal advice.

If you shopped at Dollar General between October 2016 and November 2025 and experienced pricing discrepancies, file your claim by April 13, 2026, at DGPriceSettlement.com to receive cash compensation or register for a $3 in-store discount. Don’t leave money on the table—submit your claim now.

Stay informed, stay protected. — AllAboutLawyer.com

About the Author

Sarah Klein, JD, is a licensed attorney and legal content strategist with over 12 years of experience across civil, criminal, family, and regulatory law. At All About Lawyer, she covers a wide range of legal topics — from high-profile lawsuits and courtroom stories to state traffic laws and everyday legal questions — all with a focus on accuracy, clarity, and public understanding.
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